~ Welcome to Secondary Level Computing


Enterprise and Entrepreneurship

Have you ever thought about starting your own business? Small businesses are hugely important to a country's economy and there are a ton of resources out there to support individuals with their business dreams. In this unit, you will be exploring some of the things that are involved with starting your own business and perhaps some of you may even actually start your own business following these lessons! Be sure to discuss your ideas with a responsible adult!

Image result for start your own business wikipedia commons

In this unit you will ...

1. Create a presentation that outlines your very own business idea (imagine presenting this to 'Dragons Den')

2. Create some desk top publishing solutions including: A logo, a flyer/poster and business card for your business

3. Create your own website and online presence considering factors like house style and professionalism.

4. Look at some business essentials (Different types of companies, key business terms etc)

 

Starting your own Business

In this lesson you will be creating your own business presentation

Starter

Be Inspired

Check out the following motivational video: Lots of great advice about starting your own business!

Power Point Presentation

Discussion Questions

Discuss in pairs / groups or as part of a class discussion

1. What is your business idea? You may also have an adult in the family who has a business idea that you want to take up on their behalf (e.g. a grandma who wants to start her own Jerk Chicken catering business!)

Main Tasks

1. Go through the following power point that explains your task

2. Create your own Business Presentation. It must include your

1. Logo (you will do this in the next lesson, so don't worry about including it for now)

2. Business Ideas

3. Go through the powerpoint above for the slide headings and other information you'll need.

Theory and Links

http://www.wikihow.com/Start-Your-Own-Business-Without-Money

http://www.wikihow.com/Start-an-Online-Business

http://www.wikihow.com/Start-a-House-Cleaning-Business

(Explore Wikihow for other types of business ideas and how to ....)

Independent Learning

Start your own business - a video on some of the essentials you need to take into consideration.

 

 

Creating Business Documents

Creating a logo, business card and flyer/poster for your business.

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Discussion Questions

Discuss in pairs / groups or as part of a class discussion

1. You might have heard the term 'house style' in relation to documents and publications. If you have ever worked in an organisation, you might have heard someone say, 'you can't use that, it doesn't match the house style'. But what does 'house style' mean? And why is it so important that all publications follow the house style?

2. What House Style are you going to have for your business documents? Discuss this with your partner and explain your reasoning. (You can't just have pink or grey because you like it! Well, you can - but it's good to have a more specific reason than just your own personal taste) 

Main Tasks

For any of the following tasks, you can use desk top publishing software like Microsoft Publisher, Serif Page Plus or any of the below online websites. If you use online sites, you may have to screenshot your logo onto your powerpoint as not all sites allow downloads without purchase. Refer to the notes and information below for more information on how to make sure your work is professional and top notch!

https://www.canva.com/create/flyers/ (Canva is pretty amazing for creating everything from flyers to book covers to business cards)

https://www.instantprint.co.uk/flyers-leaflets/a6/designs

http://www.flyerforfree.com/

https://www.lucidpress.com/pages/examples/free-flyer-maker-online

https://www.mycreativeshop.com/create-flyer.html

https://www.designmantic.com/

https://logomakr.com/

1. Create a logo for your business.

This will go on your business presentation and website and any other business document you create. You can create a logo in power point, or using any of the following online websites:

2. Create a flyer/poster for your business. 

The flyer or poster is a marketing tool. You can create anything you like, but it must contain your company name, logo, address, contact details and something about the product/business you are marketing.

3. Create a business card for your business. 

Extension: Research and customise templates for invoices, reciepts, and legal documents that you would need for your business.

https://www.pandadoc.com/business-templates/

https://www.tidyforms.com/business.html

https://www.rocketlawyer.co.uk/business.rl

Theory and Notes

There are so many different ways of laying out presentations, letters, reports or advertising material.

One person might love the colour pink and she would love to have that shade in all the material she produces. Another might like to use weird and whacky fonts and yet another loves to write long complicated prose.

Imagine a company having a thousand such creative people. What would a customer see every time they come across the company's promotional material? Answer: Never the same thing twice!

This is not what most companies want - a customer must have a predictable and consistent experience no matter where, how or when they come across the company.

This is the main purpose of a 'House Style'. It ensures consistency. House style enhances the 'brand image' of the company. When you see the colours yellow and red, what do you think of? Macdonalds? Those are the colours they chose for their house style.

House styles are needed:

- To ensure consistency across all documents

- To support brand recognition (people know the documents belong to a particular organisation)

-To reduce the amount of time staff spend setting up and formatting documents

- To reduce the risk of mistakes e.g. address being mispelt, logo being omitted

Independent Learning

How to write a Business plan. Watch the video below to see how. If you're going on the Apprentice or Dragon's Den, they'd want to see one of these!

Creating a Business website & a consideration of copyright

Moonfruit Magic! You'll be creating a website for your business in minutes. Amaze all your friends!

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It goes without saying that the Internet is absolutely crucial to business. In fact, it has revolutionised the way we do business! The following video will give you an insight into the mysterious world and beginnings of the Internet

Discussion Questions

Discuss in pairs / groups or as part of a class discussion

1. What are some of the links (pages) that your website will need?

2. Browse the internet and put up three websites that you particularly love, in terms of design. Share with your partner why you like them so much. 

Main Tasks

Web design at a more advanced level is something you'll be able to delve into soon (or in your own time), but for now we are going to create a quick site for your business using what is called a "drag and drop website builder" and a template design that you can adapt to meet your needs. MOONFRUIT.COM is an amazing site builder that can have you up and running, with a blog, games, chatroom and more in minutes. Go to www.moonfruit.com and sign up for an account. It's free! (unless you are creating a massive site and want e-commerce capability).

1. Create a website for your business.

Use moonfruit to create your very own website. Consider carefully the links, images and text you want on the site.

 www.moonfruit.com - Get Started now!

Theory and Notes

Creating a website in moonfruit is easy!

Some sites that provide free images:

http://www.stockfreeimages.com/

https://pixabay.com/

http://freeforcommercialuse.net/

 

Independent Learning

Copyright of information and images is an important consideration. Watch the following videos to learn a little about copyright laws and what you can and cannot do. 

Stuff you need to know about businesses

Type of Business. 

Starter

Discussion Questions

Discuss in pairs / groups or as part of a class discussion

1. What is the likely Business structure of your own proposed business? 

2. Discuss with a partner how you think a company like TESCO started off and what could be said of its business structure/type?

Main Tasks

1. Create a power point presentation on the different types of company, using the knowledge you have already gained as well as additional research:

Theory and Links

http://www.bbc.co.uk/education/guides/z4br87h/revision

https://www.boundless.com/business/textbooks/boundless-business-textbook/small-business-and-entrepreneurship-7/starting-a-small-business-58/types-of-ownership-280-7209/

Plenary/Independent Learning

Think of a company that you'd like to find out a little more about (e.g. TESCO or KFC). Produce a short powerpoint that provides some basic information about this company in terms of its structure, set up, beginnings, history, marketing strategy, current status, etc. 

End of topic assessment

For this topic/unit you will submit the following for assessment:

1. Your Business Presentation (including logo)

2. Your Business Flyer & Business card (these can be screenshot at the end of your business presentation)

3. Your Business website (screenshot a few pages from the website to the end of the powerpoint or provide your teacher with the website link)

4. Complete the end of topic evaluation and self-assessment.